David Cronin has been involved in elder care institutional services for 47 years. He was born into the health care industry since both his parents were Registered Nurses, and they opened a highly regarded skilled nursing facility in Orinda, CA in 1967. David received his Hospital Administrator’s license and worked in that capacity until the facility was sold in 2014. Since that time he has been involved with Indeelift, a human floor lift, designed to pick people up off the floor and avoid injury after a fall.